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Privacy Policy - Etereauty

Etereauty Commitment to Our Consumers

Etereauty Privacy Policy

This privacy policy is intended to explain to you how we collect and use your personal data when you use our website We will explain to you from the following aspects:

1. What Personal Data Do We Collect?
2. Why Do We Need to Collect Personal Information?
3. How Do We Collect Information?
4. How Do We Share Personal Data?
5. Your Privacy Rights, Your Choices.
6. Interest-based Advertising and Ad-choices
7. Kids
8. Parental Participation
9. Security of Your Personal Data
10. Other Sites
11. About Free Gifts
12. Changes and Policy Updates

13. Contact us


We collect data that you provide to us or allow us to use it. Such information may include but are not limited to, your name, birthday, physical address, E-mail address, phone number, contact information, social media information, and personal data, location (GPS) information, product reviews, credit card, and payment platform.


Everything we do, and the data we collect, is in pursuit of bringing beauty to your life. For example, we use the information to:

1. Provide tailored content, services, advertisements and offers;
2. Respond to questions and providing news, emails/communication from us;
3. Administer and manage your account or loyalty program membership;
4. Verify your identity and preventing fraud;
5. Fulfill product purchases;
6. Contact you, send notice of changes to an Etereauty policy;
7. Improve the effectiveness of our Sites, stores, customer service, and product offerings;
8. Conduct research and analytics;
9. Allowing log in, sharing and use of our content with a social media account;
10. Provide shipping and other rewards from your selected third party providers (such as Shop Runner);
11. Post your content and consumer reviews on the sites, our social media pages and related third party sites that retail or feature our brands and products;

12. Enforce our terms of use and complying with applicable laws;


Etereauty collects information that you provide to us, information from your engagement with our Sites, advertising and media, and information from third parties who have gained your consent to share it. We may combine information that we collect via one method (e.g., from a website, our digital advertising) with another method (e.g., an offline event). We do this to get a more complete view of preferences for our products and services, which, in turn, allows us to serve you better and with more customization and better products.

Here are some examples of the type of information we collect and how we may use it:
Personal Information You Provide: When you create an account on the Etereauty site, make purchases with us, share photographs, video, or product reviews, sign up to receive offers or email, we collect the information that you provide to us. This information includes Personal Information (information that can be used to identify you as an individual) such as your name, email, telephone number, home address, and payment information (such as account or credit card number). We also collect information about your preference, your use of our sites, demographics, and interests so that we can customize your experiences. We also collect information about your preference, your use of our sites, demographics, and interests so that we can customize your experiences.
You may also be able to register and log in using a social media account, including your Facebook account. When you use a social media account to log into the sites, you may also be able to use certain social features on the Sites. For Facebook log in, Facebook will ask your permission to share certain information from your Facebook account with the Site. This may include your first name, last name, gender, profile picture. This information is collected by Facebook and is provided to us under the terms of Facebook’s privacy policy. You can control the information that we receive from Facebook using the privacy settings in your Facebook account.

Cookies and Other Technologies: Our Sites, applications, email messages, and advertisements may use cookies and other technologies such as pixel tags and web beacons. These technologies are used for analytic purposes to help us understand the usage of our Sites (what works and what doesn’t). They also help us to measure the effectiveness of our advertisements, content, and digital services. Cookies also provide functional purposes to remember what choices you make on our sites so we can enhance our offer (such as personalizing certain web pages or adding videos you have requested).

If you would prefer not to accept cookies, you can change your browser settings to notify you when you receive a cookie, which lets you choose whether or not to accept it; or set your browser to automatically reject any cookies. However, please be aware that some features and services on our Sites may not work properly because we may not be able to recognize and associate you with your account. In addition, the offers we provide when you visit us may not be as relevant to you or tailored to your interests. To learn more about cookies, please visit

Mobile Services/Apps: Certain of our mobile apps offer to opt–in, geolocation services, and push notifications. Geo-location services provide location-based content and services, such as store locators, local weather, promotional offers, and other personalized content. Push notifications can include discounts, reminders, or details about local events or promotions. Most mobile devices allow you to turn off location services or push notifications. If you consent to location services, we will collect information about the Wi-fi routers closest to you and the cell IDs of the towers closest to you to provide location-based content and services.

Pixels: In some of our email messages, we use click-through URLs that will bring you to content on our sites. We also use pixel tags to understand whether our emails are read or opened. We use learning from this information to improve our messages, reduce the frequency of messages to you, or determine interest in content we share.

Information From Third Parties:
We receive information from third-party partners, such as publishers that run our advertising, and retailers who feature our products. This information includes marketing and demographic data, analytics information, and offline records. We may also receive information from other companies that collect or aggregate information from publicly available databases or if you consented to allow them to use and share your information. This might be de-identified information about purchasing patterns, location of shoppers, and sites that are of interest to our consumers.

Etereauty collects information that you provide to us, from your engagement with our brand site and platforms, advertising, media, and from third parties who have your consent to share it.


We will not disclose or sell your personal data to third parties outside of the Etereauty brand for their own independent marketing or business purposes without your consent, nor will we use your personal data for advertising purposes without your consent.


You may change your preferences and unsubscribe from email services from our brands by (i) modifying you're registered user information on the Sites; (ii) sending us an email; (iii) following the unsubscribe instructions in the communication that you receive.

You may at any time opt-out from push notifications and allowing Etereauty to access location data by adjusting the permissions in your mobile device. You can stop all further collection of information by our mobile applications by uninstalling the mobile application. Please note that if you uninstall the mobile application from your mobile device, the unique identifier associated with your mobile device will continue to be stored. If you re-install the application on the same mobile device, we will be able to re-associate this identifier to your previous transactions and activities.

In accordance with our routine record keeping, we may delete certain records that contain Personal Information you have submitted through the Sites. We are under no obligation to store such Personal Information indefinitely and disclaim any liability arising out of, or related to, the destruction of such Personal Information. In addition, you should be aware that it is not always possible to completely remove or delete all of your information from our databases without some residual data because of backups and other reasons.

We will retain your personal data for as long as your account is active or as needed to provide you services and as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. If you wish to cancel your account or request that we no longer use your personal data to provide you services, contact us here. We do not control certain privacy settings and preferences maintained by our social media partners like Facebook and Twitter. If you wish to make changes to those settings and preferences, you may do so by visiting the settings page of the appropriate social media site.


We use third-party companies to serve advertisements, measure the performance and engagement with our ads, provide an analytic, preference, and interest information. In some instances, these ad network providers, advertisers, sponsors, and/or analytics service providers may use their own tracking technology to capture information about your device, use, and engagement online.

Options are Device-specific, so if you use multiple Devices, you should opt-out on each one. You can also opt-out of certain targeted advertising programs by clicking on the Ad-Choices icon that may appear on some of our advertising. We may use more than one third party company for placing this advertising, which requires opt-out of each program. You will still see advertisements while you're browsing online but they may not be targeted to you based on your interests.


Etereauty’s site is not directed to children under 13. We do not knowingly collect, use, or disclose personally identifiable information from anyone under 13 years of age. If you believe that we might have any information from or about a child under age 13, please contact us.


We strongly recommend that minors 13 years of age or older ask their parents for permission before sending any information about themselves to anyone over the Internet and we encourage parents to teach their children about safe internet use practices.


Etereauty maintains reasonable safeguards to protect personal data against loss, unauthorized use, disclosure, or destruction and when transferring information for processing and requires third parties providing services on our behalf to do the same. Etereauty maintains reasonable safeguards to protect personal data against loss, unauthorized use, disclosure or destruction and when transferring information for processing and requires third parties providing services on our behalf to do the same.

However, no electronic data transmission or storage of information can be guaranteed to be 100% secure. Please note that we cannot ensure or warrant the security of any information you transmit to us.


The Sites may contain links to third party sites that are not owned or operated by Etereauty. This includes links from advertisers, sponsors, and/or partners that may use our logo(s) as part of a co-branding or co-marketing agreement. We do not control, recommend, or endorse and are not responsible for these sites or their content, products, services, or privacy policies or practices. These other sites may send their own cookies or other tracking technologies to your Device, they may independently collect data or solicit Personal Information and may or may not have their own published privacy policies. You should also independently assess the authenticity of any site which appears or claims that it is one of our Sites (including those linked to through an email or social networking page). Sites may make available chat rooms, forums, message boards, and newsgroups. Remember that any information that you disclose in these areas becomes public information and is not subject to the provisions of this Privacy and Cookie Notice.

We will not provide free gift except for the following situation:
1, Provide when the customer purchases;
2, As indicated in the marketing or advertising campaign;

3, Other activities whose primary purpose is not to collect users' personal information.


Please note, we may change information on the Sites and/or this Privacy Policy at any time and any changes will be effective immediately upon the publication of revisions.


If you have any questions about Privacy, please contact us:


US/CA: +1(855)997-6688
UK: +44(808)168-0666

Address (not for returen):

17700 Castleton Street, Ste. Suite#338 City of Industry, CA 91748

Hu Lian E Shi Dai 6th Floor, Zhongxing Ro, Bantian Street, Longgang District, Shenzhen, Guangdong, CN 518129


UPDATED: Sept 2020